LeBron didn't start the hype train, he 'capitalized' on it by adding his two cents "the beauty of playing for Brad Stevens" which were echoed over and over again. Smooth PR move by him. The hype was started by media and it was mainly fueled by Cetlcs' consistent overachievement in their rebuild and vivid imagination of what the already good team will be once all those BKN picks are cached in on.
I've maintained that Brad is a good coach with a chance to be all time great given what he has shown and how young he is. Seems like he'll be employed for a long time and that should allow him to experience and grow and develop and evolve and build a track record. He is 42, could coach for another 30 years if health serves him, that alone would make him an all time great coach. He has been really good at identifying and maximizing strengths of his team and suitable style of play. His teams play both ends of the floor consistently and guys like playing for him. His game management is often pristine, often saving bad late game possessions with timely timeouts and well designed and prepared ATO plays. He obviously puts an emphasis on ATOs, been reported that he drills the shit out of those and adds good tweaks in the process. And he seems to have a very calming effect on his team.
I think he has obviously benefited from having mostly high character guys over the years whose goals have been naturally aligned and it wasn't as big of a challenge to get them on the same page. This year, completely the opposite and he doesn't seem to be the right coach for this particular group - which isn't a knock on him, the group might not be fixable given Kyrie's delusional immaturity and obvious existential questions for some of their young guys and FAs.
Think he might be having a down year on his own, which is nothing strange. He had an amazing one last year but that's the thing, it is hard to maintain that and it is also why we need a huge sample size to evaluate coaches.
My anti hype stance has not been anti Brad Stevens, it has been anti-hype/anti-media. Surely, some of that spills out on Brad, some collateral damage, sorry, not sorry, it is the internets and in words of LX - we're all fairly anonymous assholes- I don't have to carry the burden of constant precision.
I've repeatedly warned that the same media that prematurely declares him the unquestionable GOAT will turn on him with same ferocity when shit hits the fan. And it has begun with Boston's struggles this year. And if they face an early exit in the playoffs? Like first round to Sixers or second round to Raptors/Bucks? Boy oh boy, fireworks.
If you want to know where I rank him?
Tier of his own - Pop
Tier 2: Spo, Carlisle, Kerr, Doc
Tier 3: Bud, Stotts, Casey, Stevens, Snyder, MDA, McMilan